Tuesday, July 17, 2007

Gucci owner takes control of Puma

BBC News


PPR has been gradually building up its stake in the German groupFrench luxury goods maker PPR has taken effective control of German sportswear maker Puma.
The Gucci owner now holds a 62.1% stake in Puma following its extended share offer for the group.
PPR first bought a 27% holding in Puma in April for 330 euros a share, valuing it at 5.3bn euros ($7.1bn; £3.6bn).
Analysts said that many Puma investors had delayed selling their shares, as they thought the bid was too low and had been hoping for a better deal.
However, earnings problems at Puma - the world's third largest sportswear maker by sales - dashed hopes of a sweetened deal, prompting many investors to sell up, analysts explained.
The bid represented a 19% premium on Puma's share price before news of the deal emerged in April
In a statement Puma said the deal was a "fair" one and that with PPR's support it would now "invest in brand-building".

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